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Mario Bautista, has been with the entertainment industry for more than 4 decades. He writes regular columns for People's Journal and Malaya.

May 15, 2013

Sunday Noontime Shows A Display Of Star Power And ABS-CBN Simply Has More Stars

ABOUT Sunday noontime musical variety shows, actually, you can only do so much for this kind of format. In the final analysis, it’s mainly song and dance numbers strung together. Whatever you call it, it’ll still be the same banana.

The edge of ABS-CBN’s “ASAP” is that they just have more stars participating in their Sunday show than GMA-7. In the end, it’s actually just a display of star power and, compared to the stables of GMA and, even more so, TV5, they simply have more stars “na tinitilian ng fans”. The only way for GMA-7 to have a more watchable Sunday show is to have bigger and brighter stars that will attract more fans to follow them. Or maybe, they should not compete head on with ASAP but just pit a show against it that has a different format, something that will be offer an unexpected alternative for Sunday showing. Look at what ABS accomplished with “Be Careful with My Heart” that they succeeded in making the number one daytime show these days. No wonder the keep on extending it and extending it...