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Mario Bautista, has been with the entertainment industry for more than 4 decades. He writes regular columns for People's Journal and Malaya.

Nov 30, 2020



BEA ALONZO has been so much in the news lately. She has decided not to do anymore "Kahit Minsan Lang", the soap she has started taping with Richard Gutierrez at General Santos City Tuna Festival for ABS-CBN. The reason given is she doesn't the restrictive lock in taping because of the pandemic.

 She then left Star Magic, where she’s been under contract for the past 19 years, and is now managed by Shirley Kuan. She’s also reported to have met with perennial ka-love team John Lloyd Cruz for a possible future project. 

And after Gerald Anderson, she’s rumored to have found new romance in Dominic Roque as their pictures together have been posted several times. But they have yet to admit their relationship officially and Dominic remains to be “the boyfriend sa dilim.” 

Now, Bea is officially announced as the new endorser of BEAUTéDERM Corporation as it marks the birthday of its President and CEO Rhea Anicoche-Tan (wishing you more birthdays to come Ms. Rhea).

This is another unforgettable milestone for Beautederm as the brand formally welcomes Bea Alonzo to its growing family as the official endorser of its newest product Etre Clair Refreshing Mouth Spray.

Since she started the company 11 years ago, it’s always been one of Rhea’s ultimate dreams to have Bea as part of the illustrious roster of Beautéderm Brand Ambassadors and the young CEO is ecstatic beyond imagination now that her dream to have one of the brightest and most accomplished young actresses in the industry in her fabulous stable of endorsers.

“I admire Bea,” says Rhea. “It has always been a dream of mine to collaborate with her as an endorser of Beautéderm. At first it really seemed to be a farfetched dream because of the humble beginnings of the company so my team and I worked very hard until the day finally came when it became a reality. 

"It took me 11 years to make my dream come true and Bea is truly worth the long wait. It was such a joy to deal with Bea and her manager, Ms. Shirley Kuan. She is so professional and so humble – she is everything that I imagined her to be.This is truly a wonderful birthday gift to me.”


Bea on the other hand is equally elated to be part of Beautéderm. “It feels great! I’ve always been curious about the brand. I like how it progressed and how its family grew so fast,” says Bea. “A lot of my friends are part of the Beautéderm family, and I’m happy that I can finally endorse this brand along with them.”

Bea further reveals that she is inspired after finally meeting Rhea for the very time, “I was glad to finally meet her in our shoot. I like being around strong and empowered women. I so am excited for our future campaigns.” 

For Bea, Beautéderm has developed Etre Clair – a brand new product that is a hygienic essential, especially nowadays in the midst of the pandemic.

Etre Clair, an antibacterial mouth spray, is part of the brand’s all-natural healthcare line as it is every consumer’s partner in health and beauté. Made with 100% organic ingredients, this mouth spray has potent antibacterial ingredients that help ease throat discomfort caused by harmful microorganisms.

“These days, I use Etre Clair all the time, and I suggest for everyone to use it as often to protect ourselves, specially in these difficult times. Plus, it is organic and mint flavored, very safe and will leave your mouth feeling fresh,” says Bea.

For more information about Etre Clair and exciting updates on Bea Alonzo and Beautéderm, follow @beautédermcorporation on Instagram, like Beautéderm on Facebook, and subscribe to Beautéderm TV on YouTube.